The SOL Group announced on Friday that it has been officially appointed as an authorized distributor for Mobil lubricants in 12 of its 22 markets.
These markets include Anguilla, Barbados, Bermuda, British Virgin Islands, Cayman Islands, Dominica, Grenada, Guyana, St Kitts & Nevis, St Lucia, St Vincent and the Grenadines and St Maarten.
“We are pleased to confirm that in line with our business strategy, SOL has entered into a Lubricants Distribution Agreement with ExxonMobil for the sale and distribution of Mobil lubricants to passenger vehicles, commercial vehicles and industrial applications,” stated Juan Veras, Sol’s Group Lubricants Manager, speaking at an event to announce the collaboration.
“The opportunity to expand our already strong and successful alliance with ExxonMobil to our lubricants segment is truly exciting and we are confident of the value that this will bring to our customers’ businesses,” he said.
The alliance now means that Mobil lubricants will be replacing Shell lubricants as the primary lubricants being distributed by Sol in these 12 markets. “Our customers can be assured of a transparent and flawless transition to Mobil products, as our supply planning, production, logistics, sales, marketing and customer service teams have been working together, for months now, to ensure timely product availability,” said Veras.
Sol Guyana General Manager Liz Wyatt said it was an exciting day for the SOL team. “As we usher in a new era and the beginning of what I know will be a longstanding alliance between two well-loved brands. As the region’s leading provider of reliable premier energy solutions, the team at Sol is thrilled to be embarking on this new journey with ExxonMobil as an official, authorized distributor for Mobil lubricants for Guyana and 12 of our other markets,” Wyatt said.
ExxonMobil’s Sales Director for Latin America Alejandro Cardona in his remarks called the evening a very special one for the company. “We are starting a very important relationship, so we are proud of that,” he said. According to him, the company is always one step ahead, innovating and pushing boundaries in the performance of its products because of the cutting-edge technology that improves machine performance. This has been our end goal for the past 50 years and it still rings through today,” he said.
He added that along with the Mobil line of products, Sol will receive support from ExxonMobil’s sales and marketing team in Latin America. “They have knowledge and experience in the Caribbean and South America, Central America and Mexico…additionally, we supply these products from very strategic locations in the US, in Latin America, in Mexico and in South America…from this day forward Mobil and SOL will boost productivity in the region and provide maximum performance for vehicles that travel the Caribbean [streets and roads],” he said.
